Since most businesses get a lot of their traffic generated
online these days, website design can make a big difference in the success of
your company. An appealing, easy-to-navigate website makes a customer want to
stay and explore it. Similarly, poor design indicates a lack of
professionalism, causing a lot of the visitors to close the page immediately,
moving on to the next listing in the search engine results. Here are some
design tips to help you ensure your website attracts more customers to your
product or service.
Simple Navigation
Online users do not want to spend any time figuring out how
to get from one place on your website to another. They like the navigation
process to be as simple and self-explanatory as possible, or as the designers
like to call it, intuitive. If the navigation process is more complicated than it
should be, the visitors will leave the website. Start by placing the main horizontal
menu at the top of your site, below your company name, logo, or any other vital
information. Replicate the menu in the left-hand sidebar, making it vertical
this time.
Clean Look
A lot of people try to fit as many images and information
pieces on their website as possible. When it comes to Web design, however, less
is usually more. Business owners have to keep in mind that the average Internet
user’s attention span is very short. If a visitor cannot look through a page
and understand its basic meaning in a few seconds, he or she is likely to close
the tab. Concentrate on placing one or two central images or other graphical
elements on every page, along with several brief paragraphs of text. Do not
overload the page with links either, keeping those to the header, the footer,
and the sidebar.
Meaningful Header
This is a guest post written for the readers of Giveaway Lady.
**DISCLOSURE: This is a guest post written for the readers of Giveaway Lady. Please read my full disclosure policy HERE.**
1 comment:
Great tips. I like DotEasy. They have templates and a wizard to help you set up pages. It isn't anything fancy, but I find it works well for me without the cost of hiring someone who knows HTML.
Ann
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